WeHo Pride Presents
Friday Night
at OUTLOUD Music Festival
EXEC. CREATIVE DIRECTOR & HEAD OF BRAND
Identity, Design, Marketing, Social, Merchandise
WeHo Pride Presents Friday Night at OUTLOUD is the ultimate collaboration between WeHo Pride x the City of West Hollywood x OUTLOUD Music Festival. A free outdoor concert and the kickoff event for WeHo Pride Weekend in West Hollywood, it takes place on the first Friday of the first weekend in June every year.
The City of West Hollywood remains a steadfast beacon of progressive values and unwavering advocacy for LGBTQ rights. Hosting the WeHo Pride Presents Friday Night at OUTLOUD reaffirms the City’s legacy of championing inclusivity and equality. As we gather to celebrate the kaleidoscope of queer talent, let’s also reflect on the profound impact of our ongoing fight for LGBTQ rights, both locally and on the global stage.
ASSOCIATED PROJECTS
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FRIDAY NIGHT 2025
LIP SYNC BATTLE 2025
LIP SYNC BATTLE 2024
FRIDAY NIGHT 2024
OUTLOUD Music Festival
in Boston (2025)
OUTLOUD’s first excursion out of the West Coast proved to be an incredible success. OUTLOUD Music Festival in Boston, a one-day festival at the historic Suffolk Downs, was produced in partnership with The Bowery, part of AEG. However, all marketing, branding, screens, and on-site signage were created in-house to make sure this new audience, experiencing an OUTLOUD event for the first time, would come away with a clear sense of joy, love, and community OUTLOUD always delivers.
OUTLOUD Music Festival
at WeHo Pride (2024)
Perhaps OUTLOUD’s biggest year to date, 2024 saw big changes for OUTLOUD Music Festival at WeHo Pride brand identity. It became a priority to mature and grow the visual storytelling language, moving beyond the soundwaves, and drawing inspiration from the unique location and venue aspect of the festival. OUTLOUD Music Festival at WeHo Pride consistently delivers that feeling when the world fades away, the sound envelops your body, and your experience is uniquely yours. Our soundwaves grew into glass refractions, enveloping the marketing with a close community feeling.
PRESS
ABC News (UVM: 29.8M)
Rolling Stone (UVM: 16.6M)
Billboard (UVM: 11.4M)
Good Morning America (UVM: 7.2M)
Yahoo News (UVM: 423M)
Hollywood Reporter (UVM: 28M)
OUTLOUD Music Festival
at WeHo Pride (2023)
Still new and unknown outside of the SoCal region, 2023 saw OUTLOUD Music Festival at WeHo Pride with endless possibilities. This was the first year the brand had content to utilize from the previous year and could leverage those assets to begin growing into a nationally recognized champion for the LGBTQ+ community and the best place to kick of Pride Month every year.
PRESS
Rolling Stone (UVM: 16.6M)
Billboard (UVM: 11.4M)
OUT Magazine
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